Why every café needs a Great Black Tea…
When it comes to building a great menu, coffee normally takes centre stage – but what about your tea offering? Many customers expect a high-quality tea selection (we are a nation of tea lovers after all), yet one essential tea is often overlooked: black tea. If your coffee shop doesn’t have a standout black tea, you could be missing out on a huge opportunity.
1. Black Tea is a Café Staple
Just like a good espresso, black tea is a non-negotiable menu item. Whether it’s a classic English/Irish Breakfast, Earl Grey, or a premium single-origin black tea, customers expect a rich, full-bodied tea option that pairs perfectly with food and can be enjoyed throughout the day.
2. It’s a Profitable, High-Margin Drink
Tea has one of the highest profit margins in the café industry. A single serving of loose-leaf black tea costs just pennies, yet it can be sold at a price point comparable to speciality coffees. Plus, a premium black tea offering encourages repeat business and customer loyalty.
3. It Complements Your Coffee Menu
A well-rounded beverage menu isn’t just about coffee. Many customers prefer tea over coffee, and some actively seek a high-quality alternative. Offering a standout black tea ensures you’re catering to all preferences—whether it’s a morning pick-me-up, an afternoon refreshment, or a cozy evening drink.
4. The Demand is There
Consumer demand for better tea experiences is growing. More people are switching to loose-leaf tea over tea bags for the superior taste and quality. If you’re already serving premium coffee, why not offer tea at the same level?
Are you ready to upgrade your black tea offering? Get in touch with our sales team at orders@suki-tea.com to request a sample of our best-selling black tea.