Skip to content
Shop Valentine's Take me there

TOP TIPS FOR CAFE OWNERS. CAFFE CULTURE 2024 INSIGHT.

Top Tips for cafe owners. Caffe Culture 2024 insight.

Top Tips for Café Owners: Elevate Your Tea Offerings

On our return from Caffe Culture Show in London we've consolidated industry tips for getting the most out of your tea offer . . . . . 


List Each Tea Individually on Your Menu

Avoid Generic Labels: Instead of grouping all teas under a generic 'Speciality Teas' category, list each tea variety separately.
Enhance Visibility: Specific listings make it easier for customers to see what you offer, reducing barriers to purchase.
Include Descriptions: Add brief, enticing descriptions or tasting notes for each tea to pique interest and inform choices.


Educate and Train Your Staff 

Knowledge is Key: Ensure your team is well-versed in the teas you serve so they can confidently answer questions and make recommendations.
Host Tasting Sessions: Regular staff tastings can improve their understanding and enthusiasm for the products.


Highlight Tea Pairings


Food and Tea Matches: Suggest complementary food items that pair well with specific teas.
Promote Matcha and Other Trends: Feature popular options like Matcha lattes prominently to attract customers seeking the latest trends.


Optimise Menu Placement

Strategic Positioning: Place your tea menu where it's easily visible—both in-store and online. (Order SUKI window decals here
Use Visual Aids: Incorporate images or illustrations to make the menu more engaging.


Offer Customization Options


Personalise Beverages: Allow customers to choose milk alternatives, sweeteners, or add-ins to tailor their tea experience.
Seasonal Specials: Introduce limited-time or seasonal teas to keep the menu fresh and exciting. (Spiced Pumpkin Pie

Promote Ethical and Quality Choices


Highlight Ethics: If you offer ethically sourced or organic teas (Such as SUKI), make sure this is clear to appeal to socially conscious consumers.
Showcase Quality: Emphasise the quality of your teas to differentiate from competitors.

Contact us here

Set up an online trade account here